For the PSUGD Spring 2022 graduating class, Macy Eiesland and I branded and art directed our showcase event with the theme Fresh: Coming Soon. Using blur and layering, the theme embodies the ‘in-between’ of school and the real world. Faced with all-too-familiar anxiety of being a senior, our branding communicates the possibility that anything is possible and leads with excitement, anticipation and being ok with not having it all figured out yet.